Every Great Business Solves a Problem.
As parents of kids in youth sports we watched a problem grow year after year: the financial burden paid by families so their kids can participate. As media professionals with a combined experience of some 70 years in TV and the Internet, we thought we could create a powerful solution.
You could call it an “ah ha” moment: “What if we could create a national network of youth sports & school websites and sell advertising to (family friendly) companies seeking to align their brands with club and school sports?”
This moment gave rise to Active Youth Network